McDonald's branches in Japan have raised the prices on approximately 60% of their products, ranging from increased prices of ¥10-50. The fast-food giant has made this move in response to various external pressures, including rising ingredient costs and changes in the economic environment. No specific date has been announced for these changes, but customers will soon have to pay a bit more for their favorite items.

In Japan, the cost of living is a widely discussed issue, and changes in the prices of common goods like fast food reflect the state of the economy. Fast food is popular among a wide demographic in Japan, making this price hike impactful to a broad range of people. Especially in big cities, where cost of living is high, such price changes are a considerable concern.

In the US or EU, similar price hikes in popular chains would also make news. However, depending on the size of the prices increase, the reaction might be different. While the cost of living varies significantly between different parts of the US and EU, generally speaking, significant increases to everyday goods or common services are met with concern and debate over economic health and wage adequacy.