The city of Nagoya, known for its traditionally opulent wedding ceremonies, is experiencing a quiet revolution with an increasing move towards simpler, less ostentatious events. This shift seems to be driven by societal changes and an increasing appreciation for minimalism among younger generations. With wedding industry professionals and families alike questioning the necessity for lavish celebrations, this trend is not limited to Nagoya but is mirrored across the country.

In Japan, weddings are traditionally grand affairs, with distinct ceremonial rites, numerous guests, and, often, costs that reflect this grandeur. However, societal values are changing, with younger generations in Japan reevaluating their priorities and increasingly opting for minimalistic, modest weddings. These changes likely reflect a broader cultural shift towards a focus on personal happiness, true love and financial security rather than elaborate social displays.

In contrast, the trend in the US and EU varies. In some regions, especially among the affluent, lavish weddings are still the norm. However, similar to Japan, there is an increasing trend towards more intimate, minimalistic ceremonies, largely driven by a younger generation who value personal experiences over materialistic displays.