There is a considerable increase in dog-friendly hotels across Japan as pets become more widely recognized as full-fledged family members. Pet owners now have the luxury to travel and stay overnight at selected accommodations with their furry friends, bringing a notable surge in the hospitality industry. This change, primarily driven by the rise in the dog ownership, is revolutionizing Japan's traditional notions of travel and tourism.

Japan has a rising pet culture, with people treating pets more like family members. This shift has fueled demands for pet-friendly services and facilities. The emergence of pet-friendly hotels reflects this transitioning landscape. Also, the new animal welfare law mandates better treatment for pets, which indirectly supports such initiatives.

In the US and EU, pet-friendly accommodations have been commonplace for some time, with many hotels and rentals adapting to meet increased demand from pet-owner travelers. Further, laws regulating service animals have been in place longer, making acceptance and integration more fluid than in Japan.