Pop sensation AKB48 once again became a pivotal talking point during Japan's annual "Red and White" song contest, leading to a surge in viewership. This traditional year-end TV program witnessed heightened drama as AKB48, a popular girl band with a rotating cast, took center stage in the midst of fierce competition. The exact specifications of the drama and its impact on ratings have not been mentioned but the group's influence on the televised event is undeniable.

In Japan, the "Red and White" song contest (Kōhaku Uta Gassen) is a cherished end-of-year tradition, televised live by NHK. Many artists aspire to participation as it indicates success and acclaim in the Japanese music industry. Audiences keenly follow the performances and the contest often becomes a major discussion point, emphasizing the cultural importance of pop groups like AKB48 in Japanese society.

The "Red and White" song contest could be comparable to the Eurovision Song Contest in Europe, the Grammys in the US, or American Idol, where TV ratings are significantly affected by the popularity and performance of participants. However, the scale and cultural significance of Kōhaku Uta Gassen is distinctly Japanese.