Among the highlights of Japan's popular end-of-year TV program, the "Red and White Singing Battle", was the rare occurrence of some performers crooning for over 9 minutes. This iconic event, which is traditionally broadcasted by NHK, pits teams categorized by gender against each other in a festive music showdown. The extended performance times have sparked joy and enthusiasm among audiences who cherish these epic musical battles.

The "Red and White Singing Battle" is a Japanese TV staple that takes place every New Year's Eve. It showcases some of the most successful singers of the year. The event holds significant cultural values as it is seen as a symbol of unity and entertainment at the close of the year. Japanese audiences appreciate long performances as a testament to an artist's stamina and a display of their full musical prowess.

Similar to the Eurovision Song Contest in the EU, or the Super Bowl half-time show in the US, the "Red and White Singing Battle" is a much-anticipated, highly-rated event. However, unique to Japan, the event evokes a sense of nostalgia and unity, with its emphasis on gender-based teams and extended performances.