A product called "I'm Donut?" became a hot topic in Japan due to its unique display method. Many voices from the public gather, some praising the innovative and entertaining approach, while others expressing disapproval, stating it may confuse potential customers. The product, its presentation and consumer reactions have led to a lively discussion throughout Japan.

Japan places a high value on presentation, with goods often marketed and displayed in a way that is aesthetically pleasing. The controversy surrounding something as seemingly mundane as a donut display reflects this cultural emphasis on the visual aspect of consumer goods. Additionally, this incident shows the Japanese public's willingness to voice opinions on everyday matters, and their receptiveness to engaging in discussions around these topics.

In the U.S or EU, product display controversies tend not to stir such public discourse. Typically, it’s left for retailers to decide on product presentation based on what they believe will best appeal to customers, unless the method of advertising is considered misleading or inappropriate.