A PlayStation 5 game is gaining traction in Japan, but it's not just for its rich gameplay. The game also holds the unique distinction of being supervised by a mother-daughter team of Ainu descent. The Ainu are an indigenous people in Japan with a rich but fast disappearing culture. The game breaks new ground by weaving Ainu culture into its gameplay under their guidance, providing an immersive cultural experience alongside entertainment.

The Ainu people are Japan's indigenous population. However, their culture, language, and traditions have been disappearing over time due to assimilation policies of the past. This news is significant as it highlights the preservation and promotion of Ainu culture within mainstream Japanese society.

In the US, this approach can be compared to how Native American culture has been incorporated into video games, such as in 'Never Alone', a game that shines a spotlight on the culture and folklore of the Alaskan Inupiat people. In the EU, exploring cultural diversity through video gaming is also seen, as in the portrayal of Norse mythology in the God of War series.