Japan has set a swift record of annual foreign tourist visits hitting the 30 million mark. This boost is a direct outcome of the country's aggressive tourism campaign as well as relaxation of visa policies. The Multilingual Global Commission announced that this milestone was achieved faster than in any previous year, demonstrating a steadily increasing interest in visiting Japan from travelers worldwide.

In Japan, this is considered good news. Tourism is an essential part of the country's economy, and an increase in visitors creates job opportunities, stimulates regional economies, and contributes to mutual understanding and friendship with people from around the world. This achievement is a step toward the government's goal to attract 40 million foreign visitors by 2020.

Similar to the US and EU, Japan recognizes the significance of tourism as a pillar of the economy. However, unlike these regions that already have a long history of robust international tourism, Japan has only recently started heavily promoting its tourism industry. The speed at which Japan achieved this milestone demonstrates its potential as a globally attractive travel destination.