The increasing cost of commodities in Japan is driving the public to again turn their attention to second freezers, used for bulk-buying and storage. Amid these economic dynamics, sales of these appliances have seen an unprecedented growth, reflecting a new consumer trend triggered by the inflationary pressure. Retailers and manufacturers, on the other hand, are ramping up their efforts and strategies to cater to the rising demand.

In Japan, space is often limited in homes and, consequently, in refrigerators. As a result, the use of a second freezer is not very common. However, the rising prices are prompting some families to buy in bulk, therefore leading to an increase in demand for these appliances. In terms of social value, this highlights the pragmatic approach of Japanese households to economic changes.

In countries like the US and some within the EU, owning a second freezer or a larger refrigerator is more common. People generally have more space and bargains or deals that encourage bulk buying are more frequent. Inflation might lead to an increase in such practices, but it wouldn't necessarily translate to increased sales of second freezers as it has in Japan.